Today YouTube announced the launch of a new short-form video platform called YouTube Shorts. The feature will allow users, initially in India, to upload 15-second or less short-form videos using a new set of creator tools, including a multi-segment camera, similar to TikTok, speed controls, and a timer and a countdown feature. The videos can also be set to music, thanks to YouTube’s access to a large library of songs that it says will continue to grow over time.
YouTube will first test the feature in India over the next few days and then expand to more countries in the coming months, it said in a blog post on Monday.
The multi-segment camera lets users string together multiple video clips into one short clip. The other controls enable YouTube creators to be more creative than if they simply pressed a “record” button.
These are tools common to the TikTok video recording experience today and are the same features that Instagram recently cloned for its own TikTok rival, known as Reels.
The feature will be prominently highlighted within the YouTube app on Android, and will expand to iOS in time.
Official Announcement On Google Blog : https://blog.youtube/news-and-events/building-youtube-shorts